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Elkay – energy saving switches and controls are proud to be working with NG15 and their team. NG15 provide one of the best ePIM (Electronic Product Information Management) systems around and were carefully selected for the product and service they deliver. Their multi-channel publishing offer is one of the best end-to-end systems money can buy and we, as a business, have certainly already seen the benefit of working together with them.
In a recent interview we gave, they asked our own Paul Onyett about the challenges that Elkay faced as they began their digitalisation journey following the brand moving from ABB.
Elkay’s General Manager Paul Onyett explained, “After leaving the ABB business we did not have a product management solution to help us effectively manage the transfer of product data between our customers and ourselves. Often, we only had one or two spreadsheets per customer and with the number of customers requiring regular product information, this was an administrative and technical nightmare, especially when we wanted to change or update our products’.
‘The NG15 team were responsible for onboarding us and providing the coaching and training to our Technical team. They gave us great help and many hints and tips on the data input for the Elkay, Elmex and Brookvent brands. Without them alongside us we would have had great difficulty in moving data to our customers. Thankfully with NG15 we can now easily support wholesalers and distributors on their digital journeys.’
‘After addressing the main challenge, which was finding the time to get our collated product data on to the e-Pim platform, we knew that having reached this milestone we would have far less product data to manage and ‘far more time’ to communicate important product updates directly to our customers, using the tools and channels available in e-Pim.’
‘Now that we have all our products, attributes and images centrally located in e-Pim, it means we can be efficient and proactive in managing our customers’ needs, rather than being reactive and taking weeks to get back with the information they require. We are now able to react quickly and provide same-day requests from our standard portfolios, stock profiles and product ranges.’
This has led to great feedback from Elkay’s customers both new and old who are now able to access the data in whatever format they need. It also helps the wholesalers and distributors transition in the future to become traders on the web with their own sales websites and make their digital journey easier.
‘Even if our customers do not want to sell online, accurate product data helps them with their own internal system enabling them to support the installers, electricians better because they have that data to hand’
Elkay would like to thank the following people at NG15 for their superb input and support as we migrated out product data into the system.
Suzanne Wells Adgar | Shaun Cranstone | Melanie Collingham | Alan Snell
We especially want to thank the superstar that is Melanie Collingham as she was invaluable on our journey to success with the ePIM system.
We would also like to thank our own Steve Anderson and Naomi Morrow for their hard work and dedication in getting the data collated and transferred onto the ePIM platform.
So if you are a wholesaler od distributor and want to add Elkay, Elmex or Brookvent to your port folio of products in branch or on the internet then get in touch with us today.
We can be reached at hello@elkay.co.uk or on (02890) 616505 or feel free to contact us directly via our website contacts page. https://elkay.co.uk/contact-top/
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